CLEANER COMMUNITIES • SAFER WATERWAYS
Secure Structure Alliancesecurestructure.orgEnvironmental Education Resource
El Niño Ready • Community Outreach
Storm-season education cities and sponsors can actually distribute.
The public does not need another technical manual. It needs short, accurate, repeatable actions: close lids, contain waste, protect cardboard, prevent overflow, and understand where runoff goes.
Municipal outreach
Ready-to-share topics.
What is El Niño?
Use the NOAA-sourced explainer without promising local flooding or specific rainfall totals.Where runoff goes
Show the path from pavement to gutters, inlets, channels, creeks, or other receiving waters.Before-the-storm actions
Give businesses and residents five simple checks that can be completed quickly.Workplace behavior
Give employees short sorting, lid, overflow, and reporting reminders.Sponsor a site
Fund visible education—not vague sponsorship.
A sponsor can support approved nonprofit education, outreach, printing, community participation, or a defined local program. Recognition should be transparent and should never be described as purchasing regulatory approval, municipal endorsement, inspection results, preferential treatment, or a guaranteed tax result.
Good sponsor ask“Help fund storm-season education and a local community participation effort.”
Good proofTrack the number of resources distributed, participating locations, supporter signups, QR scans, outreach events, and other real program metrics.
Keep the boundary clearFor-profit products and contractor services stay separate from nonprofit sponsorship and education.